Prime 78+ Acre Development Opportunity in the Heart of Denison. Exceptional opportunity to acquire over 78 acres of strategically located land in the heart of Denison. This visible tract features frontage along Crawford Road, Morton Road, and Lum Lane, providing outstanding access, multiple points of ingress and egress, and exceptional flexibility for future development. Positioned within a rapidly expanding city, this property benefits from its location within a Tax Increment Reinvestment Zone (TIRZ), offering potential infrastructure support and development incentives that can significantly enhance long-term project viability and investment returns. The property is situated directly next to the proposed Katy Trail Park, a future amenity expected to increase accessibility, connectivity, and desirability throughout the surrounding area. Additionally, the tract is located near the end of the highly active Katy Trail, which attracts substantial daily and weekend traffic, creating excellent visibility and exposure. Future plans to expand the Katy Trail will bring it next to this property. Adding to the property's appeal, the neighboring acreage is included in the City's long-range development plans, further reinforcing the area's trajectory for continued growth and investment. As residential, recreational, and commercial projects continue to expand throughout Denison, this property presents a rare opportunity to secure a large-scale development site in the path of progress. With its combination of size, location, road frontage, growth-oriented surroundings, and potential TIRZ advantages, this tract is well suited for a variety of uses including residential development, mixed-use projects, commercial development, recreational facilities, investment hold strategies, and more. Opportunities of this scale and positioning are becoming increasingly scarce in Denison's growth corridor. Contact us today for additional information, zoning details, and development opportunities.
Lot/land
$4,500,000
1700 W Morton St, Denison, TX 75020
--beds
--baths
78.64Acres
Unimproved Land
Built in ----
78.64 Acres Lot
$-- Zestimate®
$--/sqft
$-- HOA
What's special
- 81 days
- 21
- 1
Zillow last checked:
Listing updated:
Listed by:
Krista Landon 0788947 903-718-2937,
DHS Realty 972-979-8413
Source: NTREIS,MLS#: 21311547
Facts & features
Interior
Video & virtual tour
Property
Lot
- Size: 78.64 Acres
- Features: Acreage, Few Trees, City Lot
Details
- Parcel number: 143904
- Zoning description: Commercial
Utilities & green energy
- Sewer: Public Sewer
- Water: Public
- Utilities for property: Sewer Available, Water Available
Community & HOA
Community
- Subdivision: G-0630
HOA
- Has HOA: No
Location
- Region: Denison
Financial & listing details
- Tax assessed value: $114,579
- Annual tax amount: $2,656
- Date on market: 7/22/2026
Estimated market value
Not available
Estimated sales range
Not available
Not available
Price history
| Date | Event | Price |
|---|---|---|
| 7/22/2026 | Listed for sale | $4,500,000-35.7% |
Source: NTREIS #21311547 Report a problem | ||
| 1/15/2026 | Listing removed | $6,999,000 |
Source: NTREIS #20631427 Report a problem | ||
| 5/30/2024 | Listed for sale | $6,999,000 |
Source: NTREIS #20631427 Report a problem | ||
| 5/22/2018 | Sold | -- |
Source: Agent Provided Report a problem | ||
Public tax history
| Year | Property taxes | Tax assessment |
|---|---|---|
| 2025 | $2,656 +43% | $114,579 +43.3% |
| 2024 | $1,857 +2.5% | $79,950 |
| 2023 | $1,811 +1.7% | $79,950 +6.6% |
| 2022 | $1,782 +59.1% | $75,000 +68.9% |
| 2021 | $1,120 | $44,400 |
| 2020 | -- | $44,400 |
| 2019 | $1,171 | $44,400 |
| 2018 | -- | $44,400 |
| 2017 | -- | $44,400 |
| 2016 | -- | $44,400 |
| 2015 | -- | $44,400 |
| 2014 | -- | $44,400 |
| 2013 | -- | $44,400 +14.3% |
| 2011 | -- | $38,850 -35.3% |
| 2010 | -- | $60,000 +601.8% |
| 2009 | -- | $8,550 -69.5% |
| 2008 | -- | $28,000 |
| 2007 | -- | $28,000 |
| 2006 | -- | $28,000 |
| 2005 | -- | $28,000 |
| 2004 | -- | $28,000 |
| 2002 | -- | $28,000 |
| 2001 | -- | $28,000 |
| 2000 | -- | $28,000 |
Find assessor info on the county website
Monthly payment
Climate risks
Neighborhood: 75020
Nearby schools
Schools provided by the listing agent
- Elementary: Mayes
- Middle: Henry Scott,Mcdaniel
- High: Denison
- District: Denison ISD
Source: NTREIS. This data may not be complete. We recommend contacting the local school district to confirm school assignments for this home.





