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For sale
  • $1,695,000

    1200 Lake Shore Dr W, Ashland, WI 54806

    0beds
    0baths
    --sqft
    : 
    $10,234/mo
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    Single Family Residence
    Built in ----
    -- sqft lot
    $-- Zestimate®
    $--/sqft
    $-- HOA

    What's special

    Comfort and cleanliness
    With beautiful views of Chequamegon Bay and frontage on Highway 2, this turnkey business with lodging in Ashland caters to the thousands of tourists and fishermen that flock to the area throughout the year. Chequamegon Bay is also known as the "Gateway to the Apostle Islands" and is definitely the shining star of Lake Superior. Chequamegon Bay on Lake Superior is featured on countless TV shows every year and is a hub of activity for Charter Captains and fishing guides specializing in trout and salmon, smallmouth bass, walleye, and Whitefish. The Tackle and Bait Shop offers everything needed for a successful trip out on the lake, with a large selection of the latest tackle, as well as local featured art, Lake Superior fresh and smoked fish, apparel, and is a Costa Del Mar authorized dealer. For the traveling fisherman and tourists, River Rock Inn is rated number one on TripAdvisor, featuring "over the top" amenities. The River Rock Inn is known for it's comfort and cleanliness with some of the rooms providing kitchenettes. Outside, you'll find an outdoor grilling area and seating to enjoy the fresh Lake Superior air and beautiful views of the Bay after a day on the big lake. The Highway 2 "Lakeshore Drive" location funnels all the traffic on the Lake Superior Circle Tour directly past the Inn and customers from all over the country are welcomed regularly. The River Rock Inn's location is very convenient, near many local shops, groceries, and general supplies, as well as dining and entertainment. Other nearby small communities include Washburn and Bayfield which are also well known and a short drive from the Inn. The high-quality lodging, products, and services provided are well known in the Upper Midwest as a true adventure destination. Additional adjacent rentals can also be added to this sale for use as Vacation rentals, Airbnb, or additional businesses and are zoned Commercial/Residential.
    116 days
    |
    243
    |
    3
    |

    Zillow last checked:

    Listing updated:

    Listed by:

    Mike Noskoviak 715-413-1163,

    Whitetail Properties Real Estate, LLC

    Source: My State MLS,MLS#: 11689426

      Facts & features

      Interior

      Bedrooms & bathrooms
      • Bedrooms: 0
      • Bathrooms: 0
      Basement
      • Area: 0
      Heating
      • Has Heating (Unspecified Type)
      Features
      • Has basement: No
      • Has fireplace: No
      Interior area
      • Total structure area: 0
      • Finished area above ground: 0

      Property

      Features
      • Has view: Yes
      • View description: Bay, Harbor, Lake, Scenic
      • Has water view: Yes
      • Water view: Bay,Harbor,Lake
      Details
      • Parcel number: 201000530000
      • Lease amount: $0

      Construction

      Type & style
      • Home type: SingleFamily
      • Property subtype: Single Family Residence
      Condition
      • New construction: No
      • Year built: 0

      Utilities & green energy

      • Electric: Amps(0)

      Community & HOA

      HOA
      • Has HOA: No
      Location
      • Region: Ashland

      Financial & listing details

      • Tax assessed value: $760,200
      • Annual tax amount: $12,637
      • Date on market: 4/10/2026
      • Date available: 04/02/2026
      • Listing agreement: Exclusive

        Estimated market value

        Not available

        Estimated sales range

        Not available

        $1,186/mo

        Price history

        DateEventPrice
        4/10/2026Listed for sale$1,695,000+841.7%
        Source: My State MLS #11689426 Report a problem
        10/18/2006Sold$180,000
        Source: Public Record Report a problem

        Public tax history

        YearProperty taxesTax assessment
        2025$12,637 +7.6%$428,900
        2024$11,747 +0.6%$428,900
        2023$11,678 +3.9%$428,900
        2022$11,243 +3.9%$428,900
        2021$10,817 -9.4%$428,900
        2020$11,942 +0.9%$428,900
        2019$11,831 +4%$428,900
        2018$11,376 -0.2%$428,900
        2017$11,403 -2.4%$428,900
        2016$11,689 +10.9%$428,900
        2015$10,536 +7.4%$428,900
        2014$9,808 $428,900
        Find assessor info on the county website

        Monthly payment

        Est. payment

        Payment breakdown

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        All calculations are estimates and provided by Zillow, Inc. for informational purposes only. Actual amounts may vary.
        HOA fees may include property taxes on listings classified as Co-Ops. Contact the listing agent and/or owner for fee details.
        Mortgage interest rates are dependent on a number of factors, including credit score, down payment, and repayment length. Interest rate data provided by Zillow Group Marketplace, Inc. as of 1/1/1970 from various mortgage lenders with which we have lead or other similar arrangements; the Estimated Payment is an average of those rates.
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        Climate risks

        Neighborhood: 54806

        Getting around

        55 / 100
        Somewhat Walkable
        77 / 100
        Very Bikeable

        Nearby schools

        GreatSchools rating

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